Signed! The Yanshi Footwear Industry Association, in collaboration with Global Shoes Network, accelerates the transition from the 'Capital of Chinese Cloth Shoes' to the 'World Capital of Cloth Shoes ODM and Innovation'.

Anchoring 2026, moving from 'well-known domestically' to 'global ODM'

In 2026, Yanshi Footwear set the keywords of 'industrial chain collaboration, brand upgrading, and foreign trade expansion.' The 'second-generation shoe' young entrepreneurs of Yanshi even boldly declared their determination to 'take root in traditional adhesive craftsmanship' and to 'break the dilemma of homogenization.' This time, Yanshi Footwear teamed up with Global Shoe Network, headquartered in Jinjiang, leveraging the mature industry service resources of the 'Shoe Capital of China' to quickly address shortcomings in overseas promotion and supply-demand matching, helping Yanshi leap from being the 'Capital of Chinese Cloth Shoes' to the 'Global ODM and Innovation Capital of Cloth Shoes.'

According to the agreement, Global Shoe Network will bring tangible services to Yanshi:

Creating hype across all media platforms has doubled the buzz around 'Yanshi-made' products.

Focusing on the 17th Yanshi Production and Sales Docking Fair in June 2026, the 18th in November, and the Yanshi Cotton Boots Ordering Fair in August, both parties will carry out in-depth cooperation. Global Shoe Network will continuously promote through formats such as factory visit short videos, in-depth articles, and exhibition live broadcasts across video accounts, public accounts, and other channels. It is expected that each event will release 20 videos and 5 in-depth reports, and be precisely disseminated through 4,000 industry social circles and 80 WeChat groups, deeply embedding the image of the production area as “Yanshi-made = high-quality ODM” in people’s minds.

Precise invitations allow overseas businessmen to 'enter Yanshi in batches'

At this year's two production and sales matchmaking meetings and one cotton boots ordering fair in Yanshi, Global Shoes Network will leverage its global resources to selectively invite a group of overseas brand merchants and cross-border sellers to attend, while also introducing a group of innovative domestic shoe material manufacturers to Yanshi, achieving dual empowerment in material innovation and cross-border channels, and striving to facilitate in-depth negotiations with Yanshi's footwear industry.

Integration of industry and media, writing a new chapter together

From Jinjiang to Yanshi, from the 'Shoe Capital of China' to the 'Cloth Shoe Capital of China,' this signing is not only a media cooperation, but also a deep integration of cross-regional industrial resources. With over twenty years of industry experience, Global Shoe Network will help Yanshi 'spread good reputation, attract quality materials, invite good clients, and retain strong roots.' It also provides a platform and 'liaison station' for Yanshi's numerous shoe enterprises to cooperate with Jinjiang's shoe industry resources.  
In 2026, Yanshi cloth shoes, with an open attitude, will join forces with Global Shoe Network and other professional entities to present the world with a brand-new identity as the 'ODM and Innovation Capital of Cloth Shoes.'